E commerce is a rapidly growing sector in the world; the word E commerce originally means conducting business transactions through internet and various electronic media. As we say Ecommerce has taken on a fast track in very less time, but the E commerce had its sign in early 1970’s as electronic fund transfer and electronic data interchange, but as online store which we have today it was unsuccessful. In 1980’s the credits cards, ATM machines and the phone banking took place this was a main step for the growth of Electronic commerce.
About 4.1 percent of the total retail in U.S is done online. Where England is the largest in online transactions in the world using Ecommerce software, In India we have growth of 18%, about 8000 corers in 2007 to 48,900 corers in 2011, with increase in internet users about 100 million around the country and growing.
This has made the Ecommerce market to grow as we see in urban cities we have all the products from different companies but People who live off the urban area can easily buy all these products and services through E commerce market, and even the urban population has been benefited by the E commerce market, because people find it easy to shop online as they can go through the products and even compare the delivery services and the online payment makes the shopping easy as never before.
Keeping the E commerce growth in mind the retailers, wholesalers, small and medium size business opt from Ecommerce software or Online store to sell their goods on-line.
As an Ecommerce software should to be simple, user friendly, and the last but the most important features the checkout process must be simple, fast and secure this will help the old customer to return and also the new customers.
